![]() You can use it to share exclusive content, sneak previews, campaign news to keep them in the loop with everything happening in your business. Using the Close Friends Instagram feature, you’re creating an exclusive network for your fans willing to support you. Having many ambassadors or loyal fans for your brand can help you boost your Instagram engagement. You can share updates, announcements, and everything they need to know about your upcoming campaigns. If your brand is frequently working with influencers, you can add your best partnerships to a list of Close Friends to share relevant content with them. Most Instagram users set up a list of Close Friends to share Stories with their favorite people.īut you can use the feature as a business too. How to Use Close Friends for Your Business There are even benefits for businesses that want to use Close Friends. It’s a secret option for you and your friends to supplement Direct Messages. If you love sharing Stories in general, you can use this feature to share a funny post or an unexpected moment with your best friends. You can also use Close Friends to create a small network of your favorite people and treat your Stories as a messaging group. ![]() However, Close Friends can help you personalize your most personal content to post Stories that you wouldn’t usually share with everyone. Can’t I just share my Stories to everyone instead? You might be wondering, why should I use the Close Friends Instagram feature. The Benefits of Having a List of Close Friends on Instagram You’ve just shared the Story with selected friends only. Select the ‘Close Friends’ green icon at the bottom left of the screen to share the Story only with your close group of friends.Click on your profile picture at the top left of the screen to create a new Story.The process is similar to sharing your usual Instagram Stories. How to Share a Story With Your Close Friends Instead of adding new friends, click “Remove” on the ones you want to take out of your list.Īs you can see, it’s a straightforward process both to set up and edit your Close Friends list.Click on the top right side menu with the three lines and pick “Close Friends.”. ![]()
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